Food & Beverages

Consumer and Market Insights: Savory Snacks in New Zealand

  • CAN654723
  • 90 Pages
  • June 2016
  • Food & Beverages
Summary
The Savory Snacks market in New Zealand will register higher growth in value terms during 2015-2020 compared to 2010-2015. The Potato Chips category has the highest volume share while the Nuts and Seeds category is forecast to register fastest value growth among all categories, during 2015-2020. Hypermarkets and Supermarkets is the leading distribution channel in New Zealand's Savory Snacks market. Twisters is the leading brand in the Processed Snacks category, and in the Extruded Snacks segment.

Key Findings
-The Savory Snacks market in New Zealand registered a CAGR of 3.5% during 2010-2015.

-The Potato Chips category has the highest volume share in the overall Savory Snacks market.

-Microwaveable Popcorn is the largest segment within the Popcorn category.

-Hypermarkets and Supermarkets is the leading distribution channel in New Zealand's Savory Snacks market.

-Bluebird is the leading brand in Potato Chips category, both in value and volume terms.

-Flexible Packaging is the most commonly used packaging material in the Savory Snacks market in New Zealand.

Synopsis
Canadean's Consumer and Market Insights report on the Savory Snacks market in New Zealand provides insights on high growth categories to target, trends in the usage of packaging materials, types and closures category level distribution data and brands market shares.

What else is contained?

-Market data: Overall market value and volume data with growth analysis for 2010-2020

-Category coverage: Value and growth analysis for Ethnic/Traditional Snacks, Meat Snacks, Nuts and Seeds, Popcorn, Potato Chips, Pretzels and Processed Snacks with inputs on individual segment share within each category and the change in their market share forecast for 2015-2020

-Leading players: Market share of brands and private labels, including private label growth analysis from 2012-2015

-Distribution data: Percentage of sales within each category through distribution channels such as Hypermarkets and Supermarkets, Convenience Stores, Food and Drinks Specialists and others in 2015

-Packaging data: consumption breakdown for packaging materials and containers in each category, in terms of percentage share of number of units sold. Packaging material data for Flexible Packaging, Paper and Board, Rigid Plastics, and others; container data for: Bag/Sachet, Can- Composite, Tub and others

ReasonsToBuy
-Identify high potential categories and explore further market opportunities based on detailed value and volume analysis

-Existing and new players can analyze key distribution channels to identify and evaluate trends and opportunities

-Gain an understanding of the total competitive landscape based on detailed brand share analysis to plan effective market positioning
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