Food & Beverages

Consumer and Market Insights: Savory Snacks in Finland

  • CAN656546
  • 89 Pages
  • June 2016
  • Food & Beverages
Summary
Finland's Savory Snacks market is forecast to register higher growth in value and volume terms during 2015-2020 compared to 2010-2015. Potato Chips is the largest category and is forecast to register fastest growth in both value and volume terms during 2015-2020. Hypermarkets and Supermarkets is the leading channel which account for the majority of sales in the Savory Snacks market of Finland. Private label penetration remains low in Finland's Savory Snacks market.

Key Findings
-The Savory Snacks market in Finland is expected to register higher growth in value terms during 2015-2020.

-The Potato Chips category has the highest volume share in the overall Savory Snacks market while, the Processed Snacks category is forecast to register fastest value growth during 2015-2020.

-Kids and Babies and Older Consumers are the major cohorts in the Pretzels consumption.

-Hypermarkets and Supermarkets is the leading distribution channel in Finland's Food market.

-Taffel is the leading brand in both Potato Chips and Pretzels category in both value and volume terms.

-'Food Minus' product attribute is gaining popularity in Popcorn and Potato Chips categories

-Flexible Packaging is the most commonly used packaging material in the Savory Snacks market in Finland.

Synopsis
Canadean's Consumer and Market Insights report on the Savory Snacks market in Finland provides insights on high growth categories to target, trends in the usage of packaging materials, types and closures category level distribution data and brands market shares.

What else is contained?

-Market data: Overall market value and volume data with growth analysis for 2010-2020

-Category coverage: Value and growth analysis for Ethnic/Traditional Snacks, Meat Snacks, Nuts and Seeds, Popcorn, Potato Chips, Pretzels and Processed Snacks with inputs on individual segment share within each category and the change in their market share forecast for 2015-2020

-Leading players: Market share of brands and private labels, including private label growth analysis from 2012-2015

-Distribution data: Percentage of sales within each category through distribution channels such as Hypermarkets and Supermarkets, Convenience Stores, Food and Drinks Specialists and others in 2015

-Packaging data: consumption breakdown for packaging materials and containers in each category, in terms of percentage share of number of units sold. Packaging material data for Flexible Packaging, Paper and Board, Rigid Plastics, and Rigid Metal; container data for: Bag/Sachet, Pouch, Film, Can- Composite, Tub and others

ReasonsToBuy
-Identify high potential categories and explore further market opportunities based on detailed value and volume analysis

-Existing and new players can analyze key distribution channels to identify and evaluate trends and opportunities

-Gain an understanding of the total competitive landscape based on detailed brand share analysis to plan effective market positioning

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