Consumer Goods

Consumer and Market Insights: Oral Hygiene in Slovakia

  • CAN551089
  • 52 Pages
  • April 2016
  • Consumer Goods
Summary
Slovakia's growing economy and rising disposable income is driving the consumer packaged goods market in the country. In the Oral Hygiene market, Toothpaste is the leading value category while Toothbrushes and Replacement Heads category is forecast to register fastest growth during 2015-2020 among all categories. Colgate-Palmolive Gmbh is the leading market player in the country.

Key Findings
-The Oral Hygiene market in Slovakia is forecast to register a CAGR of 3.9% in value terms during 2015-2020

-Hypermarkets and Supermarkets is the leading distribution channel in the Oral Hygiene products distribution in Slovakia

-The use of Tube container is forecast to grow at a CAGR of 3.2% during 2015-2020

-Colgate-Palmolive Gmbh, Glaxosmithkline Plc and The Procter and Gamble Company are the leading market players in the country

Synopsis
Canadean's Consumer and Market Insights report on the Oral Hygiene market in Slovakia provides insights on high growth categories to target, trends in the usage of packaging materials, types and closures category level distribution data and brands market shares.

What else is contained?

-Market data: Overall market value and volume data with growth analysis for 2010-2020

-Category coverage: Value and growth analysis for Breath Fresheners (non-confectionery), Dental Floss, Denture Care, Mouthwash, Toothbrushes and Replacement Heads and Toothpaste with inputs on individual segment share within each category and the change in their market share forecast for 2015-2020

-Leading players: Market share of brands and private labels, including private label growth analysis from 2012-2015

-Distribution data: Percentage of sales within each category through distribution channels such as Hypermarkets and Supermarkets, Health and Beauty Stores, Convenience Stores, and others in 2015

-Packaging data: consumption breakdown for packaging materials and containers in each category, in terms of percentage share of number of units sold. Packaging material data for Rigid Plastics, Flexible Packaging, Paper and Board, Rigid Metals and others; container data for: Tube, Blister Pack, Bottle and others

ReasonsToBuy
-Identify high potential categories and explore further market opportunities based on detailed value and volume analysis

-Existing and new players can analyze key distribution channels to identify and evaluate trends and opportunities

-Gain an understanding of the total competitive landscape based on detailed brand share analysis to plan effective market positioning
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