Food & Beverages

Consumer and Market Insights: Ice Cream in the UAE

  • CAN886329
  • 51 Pages
  • December 2016
  • Food & Beverages
Summary
The Ice Cream market in the UAE is led by the Artisanal Ice Cream category, while the 'Impulse Ice Cream - Single Serve' category is forecast to register fastest growth in value terms during 2015-2020. IFFCO and Dunkin` Brands Group, Inc. are the leading players in the market. Private label products in the 'Impulse Ice Cream - Single Serve' category registered faster growth than in the 'Take-Home and Bulk Ice Cream' category during 2012-2015. Box is the only outer type used for packaging of products in the market.

Key Findings
- Of the three categories analyzed, 'Impulse Ice Cream - Single Serve' is forecast to register the fastest growth, registering a CAGR of 6.8% during 2015-2020
- On-trade sales account for nearly half of the overall distribution share in the Ice Cream market
- The 'Impulse Ice Cream - Single Serve' category has higher private label penetration than the 'Take-Home and Bulk Ice Cream' category in the UAE
- Box is the only outer type used for the packaging of products in the UAE Ice Cream market


Synopsis
Consumer and Market Insights report on the Ice Cream market in the UAE provides insights on high growth categories to target, trends in the usage of packaging materials, types and closures category level distribution data and brands market shares.

What else is contained?
- Market data: Overall market value and volume data with growth analysis for 2010-2020
- Category coverage: Value and growth analysis for Artisanal Ice Cream, Impulse Ice Cream - Single Serve, and Take-Home and Bulk Ice Cream with inputs on individual segment share within each category and the change in their market share forecast for 2015-2020
- Leading players: Market share of brands and private labels, private label growth analysis during 2012-2015
- Distribution data: Percentage of sales within each category through distribution channels such as Hypermarkets and Supermarkets, Convenience Stores, Food and Drinks Specialists, On-trade and others in 2015
- Packaging data: consumption breakdown for packaging materials and containers in each category, in terms of percentage share of number of units sold. Packaging material data for Flexible Packaging, Paper and Board and Rigid

ReasonsToBuy
- Identify high potential categories and explore further market opportunities based on detailed value and volume analysis
- Existing and new players can analyze key distribution channels to identify and evaluate trends and opportunities
- Gain an understanding of the total competitive landscape based on detailed brand share analysis to plan effective market positioning

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