Food & Beverages

Consumer and Market Insights: Dairy Market in Poland

  • CAN182753
  • 77 Pages
  • February 2015
  • Food & Beverages
Summary
This report brings together consumer insight and market data to provide a comprehensive brief of Poland's Dairy market. This allows for the rapid identification of key growth opportunities across major Dairy foods categories and their packaging.

Key Findings
- Poland's Dairy market will register higher growth in volume sales compared to value sales during 2014-2019. High GDP per capita and low inflation will drive the growth of consumer packaged goods industry in Poland.

- Milk is the largest category in terms of volume and Cheese is the largest category in terms of value sales in the Dairy market, including on-trade consumption.

- Cheese and Fromage Frais and Quark categories are forecast to be the fastest growing category in terms of both off-trade and on-trade value during 2014-2019.

- Hochland, Danone, Laciate, Smakowita, Zott and Alpro are the leading brands in the Dairy foods market in Poland.

- Rigid Plastics Carton will be the most used container type during 2014-2019.

Synopsis
This report is based on market data to provide a comprehensive brief of the Dairy market in Poland. It includes overall Dairy market value and volume analysis, on-trade and off-trade splits, category and segmental breakdown for nine Dairy foods categories for the period 2009-2019. The report also provides extensive brand share coverage, snapshot of the Food Retail landscape in the country, Distribution data covering key distribution channels including on-trade, and Dairy packaging in the country.

Reasons To Buy
This overview of the Dairy Market in Poland allows new entrants and established companies to gain rapid and comprehensive insight into market value and volume, category analysis, brand shares, distribution channel data, and packaging.
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