Food & Beverages

Consumer and Market Insights: Dairy and Soy Food in Egypt

  • CAN627264
  • 106 Pages
  • July 2016
  • Food & Beverages
Summary
Egypt's Dairy and Soy Food market is forecast to register higher growth in value terms during 2015-2020 compared to 2010-2015 supported by rising GDP per capita and presence of a large young population in the country. The market is being led by the Milk category both in value and volume terms. The penetration of private label products remains low in the country. 'Naturally Healthy 'is the most common and fastest growing Health and Wellness claim in the Milk category. Rigid Plastics is the most commonly used packaging material in the market.

Key Findings
-The Dairy and Soy Food market in Egypt registered a CAGR of 1.8% in US$ terms during 2010-2015.

-The Milk category has the highest volume share in the overall Dairy and Soy Food market.

-Dairy-Based and Soy-Based Desserts is the smallest value category in the Egyptian Dairy and Soy Food market.

-Convenience Stores is the leading distribution channel in the Butter and Spreadable Fats category.

-Greenland is the leading brand in Cheese category both in value and volume terms.

-Rigid Plastics is the most commonly used packaging material in the Egyptian Dairy and Soy Food market.

Synopsis
Canadean's Consumer and Market Insights report on the Dairy and Soy Food market in Egypt provides insights on high growth categories to target, trends in the usage of packaging materials, types and closures category level distribution data and brands market shares.

What else is contained?

-Market data: Overall market value and volume data with growth analysis for 2010-2020

-Category coverage: Value and growth analysis for Butter and Spreadable Fats, Cheese, Cream, Dairy-Based and Soy-Based Desserts, Drinkable Yogurt, Fromage Frais and Quark, Milk, Soymilk and Soy Drinks, and Yogurt with inputs on individual segment share within each category and the change in their market share forecast for 2015-2020

-Leading players: Market share of brands and private labels, including private label growth analysis from 2012-2015

-Distribution data: Percentage of sales within each category through distribution channels such as Hypermarkets and Supermarkets, Convenience Stores, Food and Drinks Specialists and others in 2015

-Packaging data: consumption breakdown for packaging materials and containers in each category, in terms of percentage share of number of units sold. Packaging material data for Rigid Plastics, Paper and Board, Flexible Packaging, and others; container data for: Tub, Carton, Film and others

ReasonsToBuy
-Identify high potential categories and explore further market opportunities based on detailed value and volume analysis

-Existing and new players can analyze key distribution channels to identify and evaluate trends and opportunities

-Gain an understanding of the total competitive landscape based on detailed brand share analysis to plan effective market positioning
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