Food & Beverages

Consumer and Market Insights: Confectionery in Norway

  • CAN654696
  • 67 Pages
  • June 2016
  • Food & Beverages
Summary
The Norwegian Confectionery market is expected to witness high value growth during 2015-2020, supported by high disposable income of consumers and low inflation rates in the country. Chocolate is the leading category in both value and volume terms as on 2015, while the Gum category is expected to register fastest value growth during 2015-2020. Mondel?z International, Inc is one of the leading companies in the Austrian Confectionery market.

Key Findings
-The Confectionery market in Norway is forecast to grow at a CAGR of 4.1% during 2015-2020.

-The Chocolate category has the highest volume share in the overall Confectionery market.

-The Gum category is forecast to register the fastest growth in both value and volume terms in the Norwegian Confectionery market.

-Hypermarkets and Supermarkets is the leading distribution channel in the Norwegian Confectionery market.

-The Chocolate category is expected to record maximum gain in market share during 2015-2020.

Synopsis
Canadean's Consumer and Market Insights report on the Confectionery market in Norway provides insights on high growth categories to target, trends in the usage of packaging materials, types and closures category level distribution data and brands market shares.

What else is contained?

-Market data: Overall market value and volume data with growth analysis for 2010-2020

-Category coverage: Value and growth analysis for Chocolate, Gum and Sugar Confectionery with inputs on individual segment share within each category and the change in their market share forecast for 2015-2020

-Leading players: Market share of brands in 2015.

-Distribution data: Percentage of sales within each category through distribution channels such as Hypermarkets and Supermarkets, Convenience Stores, Food and Drinks Specialists and others in 2015

-Packaging data: consumption breakdown for packaging materials and containers in each category, in terms of percentage share of number of units sold. Packaging material data for Flexible Packaging, Paper and Board, Rigid Plastics, and others; container data for: Bag/Sachet, Foil, Film, Box, and others

ReasonsToBuy
-Identify high potential categories and explore further market opportunities based on detailed value and volume analysis

-Existing and new players can analyze key distribution channels to identify and evaluate trends and opportunities

-Gain an understanding of the total competitive landscape based on detailed brand share analysis to plan effective market positioning
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