China OLED TVs Market Research Report 2017

China OLED TVs Market Research Report 2017

1 OLED TVs Market Overview

1.1 Product Overview and Scope of OLED TVs

1.2 OLED TVs Segment by Type

1.2.1 China Production Market Share of OLED TVs Type in 2015

1.2.2 Type I

1.2.3 Type II

1.3 Applications of OLED TVs

1.3.1 OLED TVs Consumption Market Share by Application in 2015

1.3.2 Application 1

1.3.3 Application 2

1.4 China Market Size (Value) of OLED TVs (2012-2022)

1.5 China OLED TVs Status and Outlook

1.6 Government Policies

2 China OLED TVs Market Competition by Manufacturers

2.1 China OLED TVs Capacity, Production and Share by Manufacturers (2015 and 2016)

2.2 China OLED TVs Revenue and Share by Manufacturers (2015 and 2016)

2.3 China OLED TVs Average Price by Manufacturers (2015 and 2016)

2.4 Manufacturers OLED TVs Manufacturing Base Distribution, Sales Area, Product Type

2.5 OLED TVs Market Competitive Situation and Trends

2.5.1 OLED TVs Market Concentration Rate

2.5.2 OLED TVs Market Share of Top 3 and Top 5 Manufacturers

3 China OLED TVs Manufacturers Profiles/Analysis

3.1 Pansonic

3.1.1 Company Basic Information, Manufacturing Base, Sales Area and Its Competitors

3.1.2 OLED TVs Product Type, Application and Specification

3.1.2.1 Product A

3.1.2.2 Product B

3.1.3 Pansonic OLED TVs Capacity, Production, Revenue, Price and Gross Margin (2015 and 2016)

3.1.4 Main Business/Business Overview

3.2 LG Electronics

3.2.1 Company Basic Information, Manufacturing Base, Sales Area and Its Competitors

3.2.2 OLED TVs Product Type, Application and Specification

3.2.2.1 Product A

3.2.2.2 Product B

3.2.3 LG Electronics OLED TVs Capacity, Production, Revenue, Price and Gross Margin (2015 and 2016)

3.2.4 Main Business/Business Overview

3.3 Haier Group

3.3.1 Company Basic Information, Manufacturing Base, Sales Area and Its Competitors

3.3.2 OLED TVs Product Type, Application and Specification

3.3.2.1 Product A

3.3.2.2 Product B

3.3.3 Haier Group OLED TVs Capacity, Production, Revenue, Price and Gross Margin (2015 and 2016)

3.3.4 Main Business/Business Overview

3.4 Sichuan Changhong

3.4.1 Company Basic Information, Manufacturing Base, Sales Area and Its Competitors

3.4.2 OLED TVs Product Type, Application and Specification

3.4.2.1 Product A

3.4.2.2 Product B

3.4.3 Sichuan Changhong OLED TVs Capacity, Production, Revenue, Price and Gross Margin (2015 and 2016)

3.4.4 Main Business/Business Overview

3.5 Konka Group

3.5.1 Company Basic Information, Manufacturing Base, Sales Area and Its Competitors

3.5.2 OLED TVs Product Type, Application and Specification

3.5.2.1 Product A

3.5.2.2 Product B

3.5.3 Konka Group OLED TVs Capacity, Production, Revenue, Price and Gross Margin (2015 and 2016)

3.5.4 Main Business/Business Overview

3.6 Sony

3.6.1 Company Basic Information, Manufacturing Base, Sales Area and Its Competitors

3.6.2 OLED TVs Product Type, Application and Specification

3.6.2.1 Product A

3.6.2.2 Product B

3.6.3 Sony OLED TVs Capacity, Production, Revenue, Price and Gross Margin (2015 and 2016)

3.6.4 Main Business/Business Overview

3.7 TCL

3.7.1 Company Basic Information, Manufacturing Base, Sales Area and Its Competitors

3.7.2 OLED TVs Product Type, Application and Specification

3.7.2.1 Product A

3.7.2.2 Product B

3.7.3 TCL OLED TVs Capacity, Production, Revenue, Price and Gross Margin (2015 and 2016)

3.7.4 Main Business/Business Overview

3.8 Sharp

3.8.1 Company Basic Information, Manufacturing Base, Sales Area and Its Competitors

3.8.2 OLED TVs Product Type, Application and Specification

3.8.2.1 Product A

3.8.2.2 Product B

3.8.3 Sharp OLED TVs Capacity, Production, Revenue, Price and Gross Margin (2015 and 2016)

3.8.4 Main Business/Business Overview

3.9 Hisense

3.9.1 Company Basic Information, Manufacturing Base, Sales Area and Its Competitors

3.9.2 OLED TVs Product Type, Application and Specification

3.9.2.1 Product A

3.9.2.2 Product B

3.9.3 Hisense OLED TVs Capacity, Production, Revenue, Price and Gross Margin (2015 and 2016)

3.9.4 Main Business/Business Overview

3.10 Philips

3.10.1 Company Basic Information, Manufacturing Base, Sales Area and Its Competitors

3.10.2 OLED TVs Product Type, Application and Specification

3.10.2.1 Product A

3.10.2.2 Product B

3.10.3 Philips OLED TVs Capacity, Production, Revenue, Price and Gross Margin (2015 and 2016)

3.10.4 Main Business/Business Overview

4 China OLED TVs Capacity, Production, Revenue, Consumption, Export and Import (2012-2017)

4.1 China OLED TVs Capacity, Production and Growth (2012-2017)

4.2 China OLED TVs Revenue and Growth (2012-2017)

4.3 China OLED TVs Production, Consumption, Export and Import (2012-2017)

5 China OLED TVs Production, Revenue (Value), Price Trend by Type

5.1 China OLED TVs Production and Market Share by Type (2012-2017)

5.2 China OLED TVs Revenue and Market Share by Type (2012-2017)

5.3 China OLED TVs Price by Type (2012-2017)

5.4 China OLED TVs Production Growth by Type (2012-2017)

6 China OLED TVs Market Analysis by Application

6.1 China OLED TVs Consumption and Market Share by Application (2012-2017)

6.2 China OLED TVs Consumption Growth Rate by Application (2012-2017)

6.3 Market Drivers and Opportunities

6.3.1 Potential Application

6.3.2 Emerging Markets/Countries

7 ChinaOLED TVs Market Analysis by Regions (Provinces)

7.1 China OLED TVs Production, Production Value and Price by Regions (Provinces)(2012-2017)

7.1.1 China OLED TVs Production and Market Share by Regions (Provinces)(2012-2017)

7.1.2 China OLED TVs Production Value and Market Share by Regions (Provinces)(2012-2017)

7.1.3 China OLED TVs Sales Price by Regions (Provinces)(2012-2017)

7.2 China OLED TVs Consumption by Regions (Provinces)(2012-2017)

7.3 China OLED TVs Production, Consumption, Export and Import (2012-2017)

8 OLED TVs Manufacturing Cost Analysis

8.1 OLED TVs Key Raw Materials Analysis

8.1.1 Key Raw Materials

8.1.2 Price Trend of Key Raw Materials

8.1.3 Key Suppliers of Raw Materials

8.1.4 Market Concentration Rate of Raw Materials

8.2 Proportion of Manufacturing Cost Structure

8.2.1 Raw Materials

8.2.2 Labor Cost

8.2.3 Manufacturing Expenses

8.3 Manufacturing Process Analysis of OLED TVs

9 Industrial Chain, Sourcing Strategy and Downstream Buyers

9.1 OLED TVs Industrial Chain Analysis

9.2 Upstream Raw Materials Sourcing

9.3 Raw Materials Sources of OLED TVs Major Manufacturers in 2015

9.4 Downstream Buyers

10 Marketing Strategy Analysis, Distributors/Traders

10.1 Marketing Channel

10.1.1 Direct Marketing

10.1.2 Indirect Marketing

10.1.3 Marketing Channel Development Trend

10.2 Market Positioning

10.2.1 Pricing Strategy

10.2.2 Brand Strategy

10.2.3 Target Client

10.3 Distributors/Traders List

11 Market Effect Factors Analysis

11.1 Technology Progress/Risk

11.1.1 Substitutes Threat

11.1.2 Technology Progress in Related Industry

11.2 Consumer Needs/Customer Preference Change

11.3 Economic/Political Environmental Change

12 China OLED TVs Market Forecast (2017-2022)

12.1 China OLED TVs Capacity, Production, Revenue Forecast (2017-2022)

12.2 China OLED TVs Production, Import, Export and Consumption Forecast (2017-2022)

12.3 China OLED TVs Production Forecast by Type (2017-2022)

12.4 China OLED TVs Consumption Forecast by Application (2017-2022)

12.5 China OLED TVs Production, Consumption, Import and Export Forecast by Regions (Provinces)(2017-2022)

12.5.1 China OLED TVs Production Forecast by Regions (Provinces)(2017-2022)

12.5.2 China OLED TVs Consumption Forecast by Regions (Provinces)(2017-2022)

12.5.3 China OLED TVs Production, Consumption, Import and Export Forecast by Regions (Provinces)(2017-2022)

12.6 OLED TVs Price Forecast (2017-2022)

13 Research Findings and Conclusion

14 Appendix

Methodology

Analyst Introduction

Data Source

Figure Picture of OLED TVs

Figure China Production Market Share of OLED TVs by Type in 2015

Figure Product Picture of Type I

Table Major Manufacturers of Type I

Figure Product Picture of Type II

Table Major Manufacturers of Type II

Table OLED TVs Consumption Market Share by Application in 2015

Figure Application 1 Examples

Figure Application 2 Examples

Figure China OLED TVs Revenue (Million USD) and Growth Rate (2012-2022)

Table China OLED TVs Capacity of Key Manufacturers (2015 and 2016)

Table China OLED TVs Capacity Market Share of Key Manufacturers (2015 and 2016)

Figure China OLED TVs Capacity of Key Manufacturers in 2015

Figure China OLED TVs Capacity of Key Manufacturers in 2016

Table China OLED TVs Production of Key Manufacturers (2015 and 2016)

Table China OLED TVs Production Share by Manufacturers (2015 and 2016)

Figure 2015 OLED TVs Production Share by Manufacturers

Figure 2016 OLED TVs Production Share by Manufacturers

Table China OLED TVs Revenue (Million USD) by Manufacturers (2015 and 2016)

Table China OLED TVs Revenue Share by Manufacturers (2015 and 2016)

Table 2015 China OLED TVs Revenue Share by Manufacturers

Table 2016 China OLED TVs Revenue Share by Manufacturers

Table China Market OLED TVs Average Price of Key Manufacturers (2015 and 2016)

Figure China Market OLED TVs Average Price of Key Manufacturers in 2015

Table Manufacturers OLED TVs Manufacturing Base Distribution and Sales Area

Table Manufacturers OLED TVs Product Type

Figure OLED TVs Market Share of Top 3 Manufacturers

Figure OLED TVs Market Share of Top 5 Manufacturers

Table Pansonic Basic Information, Manufacturing Base, Sales Area and Its Competitors

Table Pansonic OLED TVs Capacity, Production, Revenue, Price and Gross Margin (2012-2017)

Figure Pansonic OLED TVs Market Share (2012-2017)

Table LG Electronics Basic Information, Manufacturing Base, Sales Area and Its Competitors

Table LG Electronics OLED TVs Capacity, Production, Revenue, Price and Gross Margin (2012-2017)

Figure LG Electronics OLED TVs Market Share (2012-2017)

Table Haier Group Basic Information, Manufacturing Base, Sales Area and Its Competitors

Table Haier Group OLED TVs Capacity, Production, Revenue, Price and Gross Margin (2012-2017)

Figure Haier Group OLED TVs Market Share (2012-2017)

Table Sichuan Changhong Basic Information, Manufacturing Base, Sales Area and Its Competitors

Table Sichuan Changhong OLED TVs Capacity, Production, Revenue, Price and Gross Margin (2012-2017)

Figure Sichuan Changhong OLED TVs Market Share (2012-2017)

Table Konka Group Basic Information, Manufacturing Base, Sales Area and Its Competitors

Table Konka Group OLED TVs Capacity, Production, Revenue, Price and Gross Margin (2012-2017)

Figure Konka Group OLED TVs Market Share (2012-2017)

Table Sony Basic Information, Manufacturing Base, Sales Area and Its Competitors

Table Sony OLED TVs Capacity, Production, Revenue, Price and Gross Margin (2012-2017)

Figure Sony OLED TVs Market Share (2012-2017)

Table TCL Basic Information, Manufacturing Base, Sales Area and Its Competitors

Table TCL OLED TVs Capacity, Production, Revenue, Price and Gross Margin (2012-2017)

Figure TCL OLED TVs Market Share (2012-2017)

Table Sharp Basic Information, Manufacturing Base, Sales Area and Its Competitors

Table Sharp OLED TVs Capacity, Production, Revenue, Price and Gross Margin (2012-2017)

Figure Sharp OLED TVs Market Share (2012-2017)

Table Hisense Basic Information, Manufacturing Base, Sales Area and Its Competitors

Table Hisense OLED TVs Capacity, Production, Revenue, Price and Gross Margin (2012-2017)

Figure Hisense OLED TVs Market Share (2012-2017)

Table Philips Basic Information, Manufacturing Base, Sales Area and Its Competitors

Table Philips OLED TVs Capacity, Production, Revenue, Price and Gross Margin (2012-2017)

Figure Philips OLED TVs Market Share (2012-2017)

Figure China OLED TVs Capacity, Production and Growth (2012-2017)

Figure China OLED TVs Revenue (Million USD) and Growth (2012-2017)

Table China OLED TVs Production, Consumption, Export and Import (2012-2017)

Table China OLED TVs Production by Type (2012-2017)

Table China OLED TVs Production Share by Type (2012-2017)

Figure Production Market Share of OLED TVs by Type (2012-2017)

Figure 2015 Production Market Share of OLED TVs by Type

Table China OLED TVs Revenue by Type (2012-2017)

Table China OLED TVs Revenue Share by Type (2012-2017)

Figure Production Revenue Share of OLED TVs by Type (2012-2017)

Figure 2015 Revenue Market Share of OLED TVs by Type

Table China OLED TVs Price by Type (2012-2017)

Figure China OLED TVs Production Growth by Type (2012-2017)

Table China OLED TVs Consumption by Application (2012-2017)

Table China OLED TVs Consumption Market Share by Application (2012-2017)

Figure China OLED TVs Consumption Market Share by Application in 2015

Table China OLED TVs Consumption Growth Rate by Application (2012-2017)

Figure China OLED TVs Consumption Growth Rate by Application (2012-2017)

Table China OLED TVs Production by Regions (Provinces)(2012-2017)

Table China OLED TVs Production Market Share by Regions (Provinces)(2012-2017)

Table China OLED TVs Production Value by Regions (Provinces)(2012-2017)

Table China OLED TVs Production Value Market Share by Regions (Provinces)(2012-2017)

Table China OLED TVs Sales Price by Regions (Provinces)(2012-2017)

Table China OLED TVs Consumption by Regions (Provinces)(2012-2017)

Table China OLED TVs Consumption Market Share by Regions (Provinces)(2012-2017)

Table China OLED TVs Production, Consumption, Export and Import (2012-2017)

Table Production Base and Market Concentration Rate of Raw Material

Figure Price Trend of Key Raw Materials

Table Key Suppliers of Raw Materials

Figure Manufacturing Cost Structure of OLED TVs

Figure Manufacturing Process Analysis of OLED TVs

Figure OLED TVs Industrial Chain Analysis

Table Raw Materials Sources of OLED TVs Major Manufacturers in 2015

Table Major Buyers of OLED TVs

Table Distributors/Traders List

Figure China OLED TVs Capacity, Production and Growth Rate Forecast (2017-2022)

Figure China OLED TVs Revenue and Growth Rate Forecast (2017-2022)

Table China OLED TVs Production, Import, Export and Consumption Forecast (2017-2022)

Table China OLED TVs Production Forecast by Type (2017-2022)

Table China OLED TVs Consumption Forecast by Application (2017-2022)

Table China OLED TVs Production Forecast by Regions (Provinces)(2017-2022)

Table China OLED TVs Consumption Forecast by Regions (Provinces)(2017-2022)

Table China OLED TVs Production, Consumption, Import and Export Forecast by Regions (Provinces)(2017-2022)