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Consumer Goods

China E-reader Market Research Report 2016

  • QYR739733
  • 118 Pages
  • October 2016
  • Consumer Goods
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Notes:

Sales, means the sales volume of E-reader

Revenue, means the sales value of E-reader

This report studies E-reader in China market, focuses on the top players in China market, with capacity, production, price, revenue and market share for each manufacturer, covering

Amazon.com

Barnes & Noble

Kobo

Sony

Apple

Asus

Google

Hanvon

Split by product Type, with production, revenue, price, market share and growth rate of each type, can be divided into

Monochrome eInk screens

LDC screen

Type III

Split by Application, this report focuses on consumption, market share and growth rate of E-reader in each application, can be divided into

Desktops

Tablets

Mobile devices

Others

Table of Contents

China E-reader Market Research Report 2016

1 E-reader Market Overview

1.1 Product Overview and Scope of E-reader

1.2 E-reader Segment by Type

1.2.1 China Production Market Share of E-reader Type in 2015

1.2.2 Monochrome eInk screens

1.2.3 LDC screen

1.2.4 Type III

1.3 Applications of E-reader

1.3.1 E-reader Consumption Market Share by Application in 2015

1.3.2 Desktops

1.3.3 Tablets

1.3.4 Mobile devices

1.3.5 Others

1.4 China Market Size (Value) of E-reader (2011-2021)

1.5 China E-readerStatus and Outlook

1.6 Government Policies

2 China E-reader Market Competition by Manufacturers

2.1 China E-reader Capacity, Production and Share by Manufacturers (2015 and 2016)

2.2 China E-reader Revenue and Share by Manufacturers (2015 and 2016)

2.3 China E-reader Average Price by Manufacturers (2015 and 2016)

2.4 Manufacturers E-reader Manufacturing Base Distribution, Sales Area, Product Type

2.5 E-reader Market Competitive Situation and Trends

2.5.1 E-reader Market Concentration Rate

2.5.2 E-reader Market Share of Top 3 and Top 5 Manufacturers

3 China E-reader Manufacturers Profiles/Analysis

3.1 Amazon.com

3.1.1 Company Basic Information, Manufacturing Base, Sales Area and Its Competitors

3.1.2 E-reader Product Type, Application and Specification

3.1.2.1 Type I

3.1.2.2 Type II

3.1.3 Amazon.com E-reader Capacity, Production, Revenue, Price and Gross Margin (2015 and 2016)

3.1.4 Main Business/Business Overview

3.2 Barnes & Noble

3.2.1 Company Basic Information, Manufacturing Base, Sales Area and Its Competitors

3.2.2 118 Product Type, Application and Specification

3.2.2.1 Type I

3.2.2.2 Type II

3.2.3 Barnes & Noble 118 Capacity, Production, Revenue, Price and Gross Margin (2015 and 2016)

3.2.4 Main Business/Business Overview

3.3 Kobo

3.3.1 Company Basic Information, Manufacturing Base, Sales Area and Its Competitors

3.3.2 128 Product Type, Application and Specification

3.3.2.1 Type I

3.3.2.2 Type II

3.3.3 Kobo 128 Capacity, Production, Revenue, Price and Gross Margin (2015 and 2016)

3.3.4 Main Business/Business Overview

3.4 Sony

3.4.1 Company Basic Information, Manufacturing Base, Sales Area and Its Competitors

3.4.2 Nov Product Type, Application and Specification

3.4.2.1 Type I

3.4.2.2 Type II

3.4.3 Sony Nov Capacity, Production, Revenue, Price and Gross Margin (2015 and 2016)

3.4.4 Main Business/Business Overview

3.5 Apple

3.5.1 Company Basic Information, Manufacturing Base, Sales Area and Its Competitors

3.5.2 Product Type, Application and Specification

3.5.2.1 Type I

3.5.2.2 Type II

3.5.3 Apple Capacity, Production, Revenue, Price and Gross Margin (2015 and 2016)

3.5.4 Main Business/Business Overview

3.6 Asus

3.6.1 Company Basic Information, Manufacturing Base, Sales Area and Its Competitors

3.6.2 Million USD Product Type, Application and Specification

3.6.2.1 Type I

3.6.2.2 Type II

3.6.3 Asus Million USD Capacity, Production, Revenue, Price and Gross Margin (2015 and 2016)

3.6.4 Main Business/Business Overview

3.7 Google

3.7.1 Company Basic Information, Manufacturing Base, Sales Area and Its Competitors

3.7.2 Commodities Product Type, Application and Specification

3.7.2.1 Type I

3.7.2.2 Type II

3.7.3 Google Commodities Capacity, Production, Revenue, Price and Gross Margin (2015 and 2016)

3.7.4 Main Business/Business Overview

3.8 Hanvon

3.8.1 Company Basic Information, Manufacturing Base, Sales Area and Its Competitors

3.8.2 Product Type, Application and Specification

3.8.2.1 Type I

3.8.2.2 Type II

3.8.3 Hanvon Capacity, Production, Revenue, Price and Gross Margin (2015 and 2016)

3.8.4 Main Business/Business Overview

4 China E-reader Capacity, Production, Revenue, Consumption, Export and Import (2011-2016)

4.1 China E-reader Capacity, Production and Growth (2011-2016)

4.2 China E-reader Revenue and Growth (2011-2016)

4.3 China E-reader Production, Consumption, Export and Import (2011-2016)

5 China E-reader Production, Revenue (Value) , Price Trend by Type

5.1 China E-reader Production and Market Share by Type (2011-2016)

5.2 China E-reader Revenue and Market Share by Type (2011-2016)

5.3 China E-reader Price by Type (2011-2016)

5.4 China E-reader Production Growth by Type (2011-2016)

6 China E-reader Market Analysis by Application

6.1 China E-reader Consumption and Market Share by Application (2011-2016)

6.2 China E-reader Consumption Growth Rate by Application (2011-2016)

6.3 Market Drivers and Opportunities

6.3.1 Potential Application

6.3.2 Emerging Markets/Countries

7 E-reader Manufacturing Cost Analysis

7.1 E-reader Key Raw Materials Analysis

7.1.1 Key Raw Materials

7.1.2 Price Trend of Key Raw Materials

7.1.3 Key Suppliers of Raw Materials

7.1.4 Market Concentration Rate of Raw Materials

7.2 Proportion of Manufacturing Cost Structure

7.2.1 Raw Materials

7.2.2 Labor Cost

7.2.3 Manufacturing Expenses

7.3 Manufacturing Process Analysis of E-reader

8 Industrial Chain, Sourcing Strategy and Downstream Buyers

8.1 E-reader Industrial Chain Analysis

8.2 Upstream Raw Materials Sourcing

8.3 Raw Materials Sources of E-reader Major Manufacturers in 2015

8.4 Downstream Buyers

9 Marketing Strategy Analysis, Distributors/Traders

9.1 Marketing Channel

9.1.1 Direct Marketing

9.1.2 Indirect Marketing

9.1.3 Marketing Channel Development Trend

9.2 Market Positioning

9.2.1 Pricing Strategy

9.2.2 Brand Strategy

9.2.3 Target Client

9.3 Distributors/Traders List

10 Market Effect Factors Analysis

10.1 Technology Progress/Risk

10.1.1 Substitutes Threat

10.1.2 Technology Progress in Related Industry

10.2 Consumer Needs/Customer Preference Change

10.3 Economic/Political Environmental Change

11 China E-reader Market Forecast (2016-2021)

11.1 China E-reader Capacity, Production, Revenue Forecast (2016-2021)

11.2 China E-reader Production, Import, Export and Consumption Forecast (2016-2021)

11.3 China E-reader Production Forecast by Type (2016-2021)

11.4 China E-reader Consumption Forecast by Application (2016-2021)

11.5 E-reader Price Forecast (2016-2021)

12 Research Findings and Conclusion

13 Appendix

Author List

Disclosure Section

Research Methodology

Data Source

China Disclaimer

List of Tables and Figures

Figure Picture of E-reader

Figure China Production Market Share of E-reader by Type in 2015

Figure Product Picture of Monochrome eInk screens

Table Major Manufacturers of Monochrome eInk screens

Figure Product Picture of LDC screen

Table Major Manufacturers of LDC screen

Figure Product Picture of Type III

Table Major Manufacturers of Type III

Table E-reader Consumption Market Share by Application in 2015

Figure Desktops Examples

Figure Tablets Examples

Figure Mobile devices Examples

Figure Others Examples

Figure China E-reader Revenue (Million USD) and Growth Rate (2011-2021)

Table China E-reader Capacity of Key Manufacturers (2015 and 2016)

Table China E-reader Capacity Market Share of Key Manufacturers (2015 and 2016)

Figure China E-reader Capacity of Key Manufacturers in 2015

Figure China E-reader Capacity of Key Manufacturers in 2016

Table China E-reader Production of Key Manufacturers (2015 and 2016)

Table China E-reader Production Share by Manufacturers (2015 and 2016)

Figure 2015 E-reader Production Share by Manufacturers

Figure 2016 E-reader Production Share by Manufacturers

Table China E-reader Revenue (Million USD) by Manufacturers (2015 and 2016)

Table China E-reader Revenue Share by Manufacturers (2015 and 2016)

Table 2015 China E-reader Revenue Share by Manufacturers

Table 2016 China E-reader Revenue Share by Manufacturers

Table China Market E-reader Average Price of Key Manufacturers (2015 and 2016)

Figure China Market E-reader Average Price of Key Manufacturers in 2015

Table Manufacturers E-reader Manufacturing Base Distribution and Sales Area

Table Manufacturers E-reader Product Type

Figure E-reader Market Share of Top 3 Manufacturers

Figure E-reader Market Share of Top 5 Manufacturers

Table Amazon.com Basic Information, Manufacturing Base, Sales Area and Its Competitors

Table Amazon.com E-reader Capacity, Production, Revenue, Price and Gross Margin (2011-2016)

Figure Amazon.com E-reader Market Share (2011-2016)

Table Barnes & Noble Basic Information, Manufacturing Base, Sales Area and Its Competitors

Table Barnes & Noble E-reader Capacity, Production, Revenue, Price and Gross Margin (2011-2016)

Figure Barnes & Noble E-reader Market Share (2011-2016)

Table Kobo Basic Information, Manufacturing Base, Sales Area and Its Competitors

Table Kobo E-reader Capacity, Production, Revenue, Price and Gross Margin (2011-2016)

Figure Kobo E-reader Market Share (2011-2016)

Table Sony Basic Information, Manufacturing Base, Sales Area and Its Competitors

Table Sony E-reader Capacity, Production, Revenue, Price and Gross Margin (2011-2016)

Figure Sony E-reader Market Share (2011-2016)

Table Apple Basic Information, Manufacturing Base, Sales Area and Its Competitors

Table Apple E-reader Capacity, Production, Revenue, Price and Gross Margin (2011-2016)

Figure Apple E-reader Market Share (2011-2016)

Table Asus Basic Information, Manufacturing Base, Sales Area and Its Competitors

Table Asus E-reader Capacity, Production, Revenue, Price and Gross Margin (2011-2016)

Figure Asus E-reader Market Share (2011-2016)

Table Google Basic Information, Manufacturing Base, Sales Area and Its Competitors

Table Google E-reader Capacity, Production, Revenue, Price and Gross Margin (2011-2016)

Figure Google E-reader Market Share (2011-2016)

Table Hanvon Basic Information, Manufacturing Base, Sales Area and Its Competitors

Table Hanvon E-reader Capacity, Production, Revenue, Price and Gross Margin (2011-2016)

Figure Hanvon E-reader Market Share (2011-2016)

Figure China E-reader Capacity, Production and Growth (2011-2016)

Figure China E-reader Revenue (Million USD) and Growth (2011-2016)

Table China E-reader Production, Consumption, Export and Import (2011-2016)

Table China E-reader Production by Type (2011-2016)

Table China E-reader Production Share by Type (2011-2016)

Figure Production Market Share of E-reader by Type (2011-2016)

Figure 2015 Production Market Share of E-reader by Type

Table China E-reader Revenue by Type (2011-2016)

Table China E-reader Revenue Share by Type (2011-2016)

Figure Production Revenue Share of E-reader by Type (2011-2016)

Figure 2015 Revenue Market Share of E-reader by Type

Table China E-reader Price by Type (2011-2016)

Figure China E-reader Production Growth by Type (2011-2016)

Table China E-reader Consumption by Application (2011-2016)

Table China E-reader Consumption Market Share by Application (2011-2016)

Figure China E-reader Consumption Market Share by Application in 2015

Table China E-reader Consumption Growth Rate by Application (2011-2016)

Figure China E-reader Consumption Growth Rate by Application (2011-2016)

Table Production Base and Market Concentration Rate of Raw Material

Figure Price Trend of Key Raw Materials

Table Key Suppliers of Raw Materials

Figure Manufacturing Cost Structure of E-reader

Figure Manufacturing Process Analysis of E-reader

Figure E-reader Industrial Chain Analysis

Table Raw Materials Sources of E-reader Major Manufacturers in 2015

Table Major Buyers of E-reader

Table Distributors/Traders List

Figure China E-reader Capacity, Production and Growth Rate Forecast (2016-2021)

Figure China E-reader Revenue and Growth Rate Forecast (2016-2021)

Table China E-reader Production, Import, Export and Consumption Forecast (2016-2021)

Table China E-reader Production Forecast by Type (2016-2021)

Table China E-reader Consumption Forecast by Application (2016-2021)

 
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