Food & Beverages

Beer Market in the US: Size and Growth Forecast 2015-2019

  • TEC250883
  • 78 Pages
  • July 2015
  • Food & Beverages
About Beer market in the US

Beer is an alcoholic drink brewed from malted barley, yeast, hops, and water using fermentation. Other natural ingredients are also added to enhance flavor. Beer is the largest alcohol segment in the US, accounting for 85.5% of all alcohol sold in the US. The market can be divided into two segments: non-craft beer and craft beer. The non-craft beer segment dominated the market in 2014.

Beer is ranked the third most popular beverage after water and tea. Beer was first manufactured in the US in New York in 1633.

Technavios analysts forecast the beer market in the US to grow at a CAGR of 1.46% by revenue and 1.3% by volume over the period 2014-2019.

Covered in this Report

This report covers the present scenario and the growth prospects of the beer market in the US for the period 2015-2019. The report also segments the market based on the following:

Product type (craft, non-craft beer)
Value chain
Product life cycle
Distribution channel (on-premises and off-premises)

Technavio's report, Beer Market in the US 2015-2019, has been prepared based on an in-depth market analysis with inputs from industry experts. The report includes a comprehensive discussion on the market. The report also includes a discussion on the key vendors operating in this market and a comment on the vendors product portfolios.

Key Vendors
Anheuser-Busch InBev
Boston Beer
Carlsberg
Heineken
SABMiller

Other Prominent Vendors
Anchor Brewing
Bear Republic Brewing
Deschutes Brewery
Firestone Walker Brewing
Harpoon Brewery
Lagunitas Brewing

Market Driver
Technological Advancements
For a full, detailed list, view our report

Market Challenge
New Entrants
For a full, detailed list, view our report

Market Trend
Launch of Hybrid Beers
For a full, detailed list, view our report

Key Questions Answered in this Report
What will the market size be in 2019 and what will the growth rate be?
What are the key market trends?
What is driving this market?
What are the challenges to market growth?
Who are the key vendors in this market space and what is their portfolio matrix?
What are the market opportunities and threats faced by the key vendors?
What is the competitive landscape as characterized by geography?
What are the strengths and weaknesses of the key vendors?
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