Automotive night vision system (ANVS) is a system that increases the vehicle driver’s perception during night or bad weather conditions which otherwise, is beyond the reach of the vehicle’s headlights, thereby preventing accidents at night. The market for the night vision system is growing in the developed countries whereas in developing countries they are available only in luxury cars. The factors that are driving the demand for ANVS are increasing demand for luxurious cars in developing market, increasing safety concerns in consumers and use of advanced technologies to get competitive advantage. The increasing price trend in the ANVS is one of the major challenge, as the technologies used in ANVS such as sensitivity and resolution cost high. However, it is expected that there will be a remarkable growth in the demand of ANVS from 2014 to 2020.
The ANVS market is segmented on the basis of technology and geography. Technology segment includes active ANVS and passive ANVS. The leading key players in ANVS market are Autoliv (Sweden), Bendix Commercial Vehicles Systems (Germany), Robert Bosch (Germany), TRW Automotive (U.S.).
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Porter’s Five Forces model examines the potency of the buyers and suppliers and a SWOT analysis would help the market players to develop effective strategies
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Forecast of the market has been included in this report for 2014-2020 by considering current market trends and future opportunities
The market is segmented on the basis of technology and geography.
MARKET BY TECHNOLOGY
Active automotive night vision system
Passive automotive night vision system
MARKET BY GEOGRAPHY
Bendix Commercial Vehicles Systems
Robert Bosch TRW Automotive
Shenzhen Protruly Electronics Co. Ltd.
Delphi Automotive PLC
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