Medical Devices

2015 Competitive Watch: Synthes in the Global Orthopedics Industry-Challenges, Technological Capabilities, Marketing Tactics, Strategic Direction

  • VPG326759
  • 55 Pages
  • September 2015
  • Medical Devices

A strategic assessment of Synthes, one of the worlds leading orthopedics companies, provides significant competitor information, analysis, and insight critical to the development and implementation of effective marketing and R&D programs. The report presents a comprehensive analysis of the companys performance, capabilities, goals and strategies in the global orthopedics market.

Table of Contents

Executive Summary
Business Organization
Senior Management
Facilities and Employees
Technological Know-how
Product Portfolio
Marketing Tactics
Sales and Profit Growth
R&D Expenditures and Major Programs
Collaborative Arrangements
Strategic Direction

List of Tables

Synthes Sales and Operating Profit Growth
Synthes Sales by Geographic Region
Synthes Sales by Product Group

Contains 55 pages and 3 tables

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