Medical Devices

2015 Competitive Watch: Smith & Nephew in the Global Orthopedics Industry-Challenges, Technological Capabilities, Marketing Tactics, Strategic Direction

  • VPG326757
  • 72 Pages
  • September 2015
  • Medical Devices

A strategic assessment of Smith & Nephew, one of the worlds leading orthopedics companies, provides significant competitor information, analysis, and insight critical to the development and implementation of effective marketing and R&D programs. The report presents a comprehensive analysis of the companys performance, capabilities, goals and strategies in the global orthopedics market.

Table of Contents

Executive Summary
Business Organization
Senior Management
Facilities and Employees
Technological Know-how
Product Portfolio
Marketing Tactics
Sales and Profit Growth
R&D Expenditures and Major Programs
Collaborative Arrangements
Strategic Direction

List of Tables

Smith & Nephew Sales and Operating Profit Growth
Smith & Nephew Sales by Business Segment
Smith & Nephew Sales Growth by Business Segment
Smith & Nephew Operating Profit by Business Segment
Smith & Nephew Operating Profit Growth by Business Segment
Smith & Nephew Sales Growth by Geographic Region

Contains 72 pages and 7 tables

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