Materials & Chemicals

2015-2019 Global Chemical Companies Strategic Directions, Marketing Tactics and Technological Know-How

  • VPG302185
  • 121 Pages
  • July 2015
  • Materials & Chemicals

The companies analyzed in this report include BASF, Dow, DuPont, ExxonMobil, Mitsubishi Chemical, Shell. The report provides:

Specific business, new product development and marketing strategies.

Strengths and weaknesses.

Anticipated acquisitions, joint ventures and divestitures.

Major promotional strategies.

Distribution approaches.

Product service and support.

Internally developed and acquired chemical and related capabilities.

Proprietary technologies and patent litigations.

Contains 121 pages

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