Market Focus: Trends and Developments in the Savory Snacks Sector in Romania

Category : Food & Beverages  | Published Date : Jun-2014 | Pages : 44

This report brings together consumer insight and market data to provide a comprehensive brief of the Romanian Savory Snacks sector. This allows for the rapid identification of key growth opportunities across major Savory Snackscategories and their packaging.
The Romanian economy is on the path to recovery from the recession during 2009-2011. However, the per capita income level in Romania is still low compared to EU standards thereby holding down consumer expenditure. The Savory Snacks market in the country is small and will grow moderately during 2013-2018. Nuts & Seeds is the leading Savory Snacks category by value (2013), followed by Potato Chips. While On-the-go Consumption and Indulgence are the leading factors influencing Savory Snacks’ consumption, product innovation and private label products will be the major growth drivers in the market. Snacking companies have devised new sales strategy through participative campaigns to address consumers’ need directly.
• The Savory Snacks market in Romania offers moderate growth opportunities for manufacturers to innovate and introduce new products in the market. • The market is dominated by Nuts & Seeds and Potato Chips. Nuts & Seeds is also a fast growing category in the market • On-the-go Snack options, Indulgent products, and Snacks for Fun & Enjoymentare driving growth in the Savory Snacks market. • Convenience Storesfollowed by Hypermarkets & Supermarketsare the preferred distribution channels for purchasing Savory Snacks. • Innovative products, Promotional campaigns, and Healthy Snackswilllead togreater demand in Romania.
Reasons To Buy
This overview of the consumer and market dynamics of the Romanian Savory Snacks sector allows new entrants and established companies to gain rapid and comprehensive insight into the current state of the market and identify the key trends that will drive growth in the coming years.
Executive Summary
Future Outlook

Country Context
•Macro economic analysis
•Overview —consumption habits

Sector Analysis
•Overall value —volume analysis
•Value —volume analysis by categories
•Market share analysis

Consumer Overview
•Key trends

Private Labels
•Private label vs. national brand penetration
•Growth analysis

Distribution insights
•Leading retailers
•Key distribution formats by categories

Packaging Insight
•Key packaging material and type
•Top packaging closures and outers

Leading players with market share
Data Appendix & Summary MethodologyList Of TablesNAList Of FiguresNA
Publisher Name : Canadean


Please Select Format
Single User: US $ 1352
Multi User: US $ 2704
Corporate User: US $ 4056

market research offer
Contact us
Call us +1-971-202-1575
--- or ---
With high quality and penned to perfection, Big Market Research is an exclusive online market to get best market research reports for your business needs and strategies. We recommend you to stop browsing as soon as you discover our website. This is because we firmly believe that once you reach here; all your business concerns will be addressed.

We have a huge collection of market research report from numerous filed which will provide you with all the necessary solution. We make sure that reports that we sell are true in context, have a quality that is unrivaled, fully integrated with equal spread of opinion. They will give you proper insights into different opportunities one may locate for their start-up pr expansion.

Let your qualms and concern be sidelined through our high end syndicated as well as customized reports.