Market outlook of the global power banks market
Technavio market research analyst estimates the global market for power banks to grow at a profound CAGR of more than 22% during the forecast period. The increasing penetration of smartphones coupled with the extensive use of internet services via applications installed on such devices is expected to augment the demand for power banks during the forecast period.
The recent shift toward 4G networks is the key driver for the growth of this market. Due to the advent of 4G networks, most users browse the internet for high-quality digital content through their smartphones and tablets. This increase in the usage of mobile data is expected to augment market growth as power banks play a critical role in ensuring frequent battery recharges in the absence of a power source.
Segmentation by product and analysis of the power banks market
Portable power banks
Solar power banks
In this market study, analysts have estimated the portable battery cases segment to dominate the global market for power banks by 2020. The advent of lighter, more powerful, and affordable battery cases is expected to bolster the prospects for growth in this segment during the forecast period.
Geographical segmentation of the power banks market
Technavio market research analyst has estimated the APAC region to account for more than 43% of the total market share by 2020. The presence of large vendors like Xiaomi, OnePlus, and Sony in this region is an important growth-promoting factor as these vendors provide high-quality power banks at low prices.
Competitive landscape and key vendors
The global power banks market is highly fragmented owing to the presence of numerous small and large vendors. The vendors in this market compete on the basis of price, quality, reputation, distribution, and promotion to gain maximum traction over their competitors during the forecast period.
The leading vendors in the market are -
Other prominent vendors analyzed in this market research are Anker, Apacer Technologies, China BAK Battery, LG, Easy Acc, GP Batteries International, Microsoft, Xiaomi Technology, Sony, Samsung, OnePlus, Flipkart, uNu Electronics, Panasonic, and Zendure.
Key questions answered in the report include
What will the market size and the growth rate be in 2020?
What are the key factors driving the global power banks market?
What are the key market trends impacting the growth of the power banks market?
What are the challenges to market growth?
Who are the key vendors in this market space?
What are the market opportunities and threats faced by the vendors in the global power banks market?
Trending factors influencing the market shares of the Americas, APAC, Europe, and ROW
What are the key outcomes of the five forces analysis of the power banks market?
Technavio also offers customization on reports based on specific client requirement.
Global Rechargeable Battery Market 2015-2019
Global Battery Chargers Market 2015-2019
Global Accessories and Peripherals Market for Smartphones and Tablets 2015-2019
Table of Contents
PART 01: Executive summary
PART 02: Scope of the report
PART 03: Market research methodology
PART 04: Introduction
Key market highlights
PART 05: Market landscape
Market size and forecast
Five forces analysis
PART 06: Market segmentation by product type
Global power banks market by product type 2015-2020
Portable power banks
Portable battery cases
Solar power banks
PART 07: Geographical segmentation
Global power banks market by geography- 2015 & 2020
PART 08: Market Drivers
PART 09: Market drivers and their impact
PART 10: Market challenges
PART 11: Impact of drivers and challenges
PART 12: Market trends
Other prominent vendors
PART 13: Key vendor analysis
PART 14: Key recommendations for vendors/investors
PART 15: Appendix
List of abbreviation
PART 16: Explore Technavio
List of Exhibits
Exhibit 01: Global power bank market segmentation
Exhibit 02: Global power banks market 2015-2020 ($ billions)
Exhibit 03: Five forces analysis
Exhibit 04: Global power banks market by product type 2015
Exhibit 05: Global power banks market by product type 2020
Exhibit 06: Global power banks market by geography- 2015
Exhibit 07: Global power banks market by geography- 2020
Exhibit 08: Power banks market in APAC ($ billions)
Exhibit 09: Power banks market in Americas ($ billions)
Exhibit 10: Power banks market in Europe ($ billions)
Exhibit 11: Power bank market in ROW 2015-2020 ($ billions)
Exhibit 12: Impact of drivers
Exhibit 13: Impact of drivers and challenges
Exhibit 14: Hitachi Maxell: Business segmentation by revenue 2014
Exhibit 15: Hitachi Maxell: Business segmentation by revenue 2013 and 2014 ($ millions)
Exhibit 16: Hitachi Maxell: Geographical segmentation by revenue 2014
Exhibit 17: Limefuel: Product segmentation
Exhibit 18: Mophie: Product segmentation
Exhibit 19: MiPow: Product segmentation
Exhibit 20: Xtorm: Product segmentation
Exhibit 21: Key recommendations