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Global Mobile Augmented Reality Market 2015-2019

Category : ICT Media  | Published Date : Apr-2015 | Pages : 102
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About Mobile Augmented Reality
Augmented reality is an emerging technology that permits the overlay of computer graphics on the real-world environment. It includes scanning the real-world environment and enhancing/augmenting by adding virtual computer-generated information to it. End-users can make use of this technology through applications developed for mobile devices. It involves blending digital content with the physical world.
TechNavio's analysts forecast the Global Mobile AR market to grow at a CAGR of 96.52 percent over the period 2014-2019.
Covered in this Report
This report covers the present scenario and the growth prospects of the Global Mobile AR market for the period 2015–2019. It presents the vendor landscape and a corresponding detailed analysis of vendors in the market. The report covers the overall ecosystem of the Mobile AR market including AR Engine, AR software applications, and AR hardware. In addition, the report discusses the major drivers that influence the growth of the Global Mobile AR market. It also outlines the challenges faced by the vendors and the market at large, as well as the key trends emerging in the market.
TechNavio's report, Global Mobile AR Market 2015-2019, has been prepared based on an in-depth market analysis with inputs from industry experts. The report covers the Americas, and the EMEA and APAC regions; it also covers the Global Mobile AR market landscape and its growth prospects over the coming years. The report also includes a discussion of the key vendors operating in this market.
Key Regions
• Americas 
• APAC
• EMEA        
Key Vendors
• Augmented Pixels
• Aurasma
• Blippar
• Catchoom
• Daqri
• Google
• Here (Nokia)
• Infinity AR
• Inglobe Technologies
• Metaio
• NGRAIN
• Seabery
• Snaploader
• Total Immersion
• VIVIDWORKS
• Vuforia
• Wikitude
• Zappar 
Market Driver
• Increased Adoption by Advertising Sector
• For a full, detailed list, view our report
Market Challenge
• Lack of Content
• For a full, detailed list, view our report
Market Trend
• Regulation of Market
• For a full, detailed list, view our report
Key Questions Answered in this Report
• What will the market size be in 2019 and what will the growth rate be?
• What are the key market trends?
• What is driving this market?
• What are the challenges to market growth?
• Who are the key vendors in this market space?
• What are the market opportunities and threats faced by the key vendors?
01. List of Abbreviations
02. Executive Summary
03. Scope
Definitions
AR Engines
AR Software
AR Hardware
End-user Segments
Enterprise
Consumer
Base Year
Geographical Areas
Market Size Calculation and Segmentation
Calculation of Global Mobile AR Market Size
Geographical Segmentation
End-user Segmentation
Vendor Segmentation
Common Currency Conversion Rates
04. Introduction
History
Present Scenario
Future Perspective
05. Technology Life Cycle
06. AR Hardware: Introduction
07. Mobile AR
Value Chain
Market Size
Potential ARPA
Geographical Analysis
EMEA Region
Americas
APAC Region
Segment Analysis
Enterprise
Consumer
Porter’s Five Forces
Threat of Substitutes
Threat of New Entrants
Bargaining Power of Suppliers
Bargaining Power of Buyers
Threat of Rivalry
End-user Applications
Marketing and Advertising
Tourism
Gaming, Sports, and Entertainment
Healthcare
Education and Training
E-commerce
Real Estate
08. Drivers
Increased Adoption in Advertising Sector
Increased Integration in Mobile Devices
Workforce Automation
Increased Use in Industrial Sectors
SLAM Technology
09. Challenges
Lack of Content
Connectivity
Low Awareness
Hardware Limitations
Inaccurate Sensors
User Experience
Lack of Interoperability across Mobile Platforms
10. Trends
Market Regulations
Crowdfunding
BYOD and COPE
Depth-sensing Cameras
11. Competitive Scenario
12. Will AR Change Our Lives?
13. Key Vendor Analysis
Augmented Pixels
Key Facts
Business Overview
Applications developed using AR Technology
Recent Developments
Aurasma
Key Facts
Business Overview
Recent Developments
Blippar
Key Facts
Business Overview
Geographical Presence
Business Strategy
Recent Developments
Catchoom
Key Facts
Business Overview
Geographical Presence
Business Strategy
Recent Developments
DAQRI
Key Facts
Business Overview
Key Offerings
Recent Developments
Google
Key Facts
Business Overview
Comparison of Advertising and Other Revenues for 2013 an 2014
Geographical Segmentation 2014
Business Strategy
Recent Developments
Here (Nokia)
Key Facts
Business Overview
Business Segmentation by Revenue 2014
Business Segmentation by Revenue 2013 and 2014
Geographical Segmentation by Revenue 2014
Business Strategy
Recent Developments
Infinity Augmented Reality
Key Facts
Business Overview
Metaio
Key Facts
Business Overview
Key Product Offerings
Key Solutions
Business Strategy
Recent Developments
Qualcomm
Key Facts
Business Overview
Business Segmentation by Revenue 2014
Business Segmentation by Revenue 2013 and 2014
Geographical Segmentation by Revenue 2014
Business Strategy
Recent Developments
Total Immersion
Key Facts
Business Overview
Key Offerings
Geographical Presence
Recent Developments
VividWorks
Key Facts
Business Overview
VividPlatform
End-users
Geographical Presence
Business Strategy
Recent Developments
Wikitude
Key Facts
Business Overview
Key Offerings
Business Strategy
Recent Developments
Zappar
Key Facts
Business Overview
Resellers Geographical Presence
Recent Developments
14. Other Reports in this Series

List of Exhibits:
Exhibit 1: Market Size 2014-2019 (US$ million)
Exhibit 2: Average Revenue per App 2014-2019 (US$)
Exhibit 3: Augmented Pixels: Application Developed using AR Technology
Exhibit 4: Blippar: Geographical Presence
Exhibit 5: Catchoom: Geographical Presence
Exhibit 6: DAQRI: Key Offerings
Exhibit 7: Google: Comparison of Advertising and Other Revenues for 2013 and 2014 (US$ billion)
Exhibit 8: Google: Geographical Segmentation 2014
Exhibit 9: Nokia: Business Segmentation by Revenue 2014
Exhibit 10: Nokia: Business Segmentation by Revenue 2013 and 2014 (US$ million)
Exhibit 11: Nokia: Geographical Segmentation by Revenue 2014
Exhibit 12: Metaio: Key Product Offerings
Exhibit 13: Metaio: Key Solutions
Exhibit 14: Qualcomm: Business Segmentation by Revenue 2014
Exhibit 15: Qualcomm: Business Segmentation by Revenue 2013 and 2014 (US$ billion)
Exhibit 16: Qualcomm: Geographical Segmentation by Revenue 2014
Exhibit 17: Total Immersion: Key Offerings
Exhibit 18: Total Immersion: Geographical Presence
Exhibit 19: VividWorks: VividPlatform
Exhibit 20: VividWorks: End-users
Exhibit 21: VividWorks: Geographical Presence
Exhibit 22: Wikitude: Key Offerings
Exhibit 23: Zappar: Resellers Geographical Presence
...
Publisher Name : Technavio

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