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Consumer and Market Insights: Soup Market in Chile

Category : Food & Beverages  | Published Date : Aug-2015 | Pages : 44
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Summary
The Chilean Soup market is forecast to grow at a marginally higher rate in both value and volume terms during 2014-2019 compared to 2009-2014. Dried Soup (mixes) category is the largest category in the Chilean Soup market, whereas Chilled Soup is the fastest growing category in value terms during 2014-2019. Majority of the packaged Soup products in the country are sold through Convenience Stores and Hypermarkets and Supermarkets in the country.

Key Findings
- The Chilean Soup market is forecast to grow at a marginally higher rate in both value and volume terms during 2014-2019 compared to 2009-2014 

- Dried Soup(mixes) will remain the largest category, while Ambient Soup is forecast to be the fastest growing category at a CAGR of3.6% during 2014-2019

- The Chilean Soup market is dominated by international players such as Campbell Soup Company, Unilever PLC and Nestle S.A.,

- The use of Flexible Packaging in the Chilean Soup market is forecast to grow at a CAGR of 6.6% during 2014-2019

 - Convenience Stores  was the leading distribution channel for Soup products and accounted for  48.8% distribution share in 2014 followed by Hypermarkets and Supermarkets with 47.0% share

Synopsis
The report on the Soup sector in Chile provides insights on high growth categories to target, trends in the usage of packaging materials, types, closures, and information on category level distribution and brands market shares.

What else is contained?

- Market data: Overall market value and volume data with growth analysis for 2014-2019

- Category coverage: Value and growth analysis for Ambient Soup, Chilled Soup, Dried Soup(mixes), Frozen Soup and UHT Soup with inputs on individual segment share within each category and the change in their market share forecast for 2014-2019

- Leading players: Market share  of brands and private labels, private label growth analysis during 2011-2014

- Distribution data: Value shares within each category through channels such as Hypermarkets and Supermarkets, Convenience Stores, Food and Drinks Specialists and more 

- Packaging data: usage of different packaging materials and containers in each category, in terms of percentage share of number of units sold. Packaging materials: flexible packaging, rigid plastics, rigid metal and others; containers: tray, tub, foil and others

Reasons To Buy
- Identify high potential categories and explore further market opportunities based on detailed value and volume analysis 

- Existing and new players can analyse key distribution channels to identify and evaluate trends and opportunities

- Gain an understanding of the total competitive landscape based on detailed brand share analysis to plan effective market positioning

- Our team of analysts have placed a significant emphasis on changes expected in the market that will provide a clear picture of the opportunities that can be tapped over the next five years, resulting in revenue expansion
Table Of ContentsIntroduction
Classifications and definitions
Methodology
Market Overview
Macroeconomic indicators - Population and age structure, GDP and Consumer Price Index
National retail and foodservice figures - Key Takeouts
Market value and volume for the Chile Soups market
Historical and projected sales in the Chile Soups market
Degree of trade up/down-trade in the Chile Soups market
Comparison of Chile Soups market compared to other key countries
Market volume of Chile Soups by category
Historical and project market value of Chile Soups by category
Winners and losers in the Chile Soups market
Segment share of the category and change in market share in the Chile Soups market
Penetration of private label, by categories, in the Chile Soups market
Private label performance compare to national brands in the Chile Soups market
Leading companies in the Chile Soups market by category
Leading brands in the Chile Soups market by category
Retailer and packaging
Leading retailers in the Chile food market
Leading distribution channels in the Chile Soups market
Leading distribution channels by category in the Chile Soups market
Chile Soups market by type of packaging
Chile Soups market by type of packaging closure/outer
Chile Soups market by type of packaging, forecasted
Demographic cohort consumption patterns
Overall consumption occasions by age and gender in the Chile Soups market
Private Label consumption occasions by age and gender in the Chile Soups market
Under/Over-consumption levels in the Chile Soups market by gender and age
Consumption frequency by type of consumer in the Chile Soups market by gender and age
Private label consumption by age and gender and comparison to overall consumption levels in in the Chile Soups market
Consumer trend analysis
Degree of influence that consumer trends have on volume consumption in the Chile Soups market
Market volume of the Chile Soups market by category and trend
For leading trends in the Chile Soups market
Degree of influence trend has on volume by consumption by key demographic
How the trend is influencing consumption in the Chile Soups market
How to target the trend in the Chile Soups market
How the trend will evolve in the Chile Soups market
Innovation examples
New product examples launched in the Chile Soups market
New product examples launched in the global Soups market
Actions and Recommendations
How to successfully target key trends in the Chile Soups market
Appendix
Explanation of trends
Country context
Sector overview
Category data
Segment data
Packaging data
Category definitions
Segment definitions
Channel definitionsList Of TablesTable 1: Country indicators - overall food value and volume, 2014
Table 2: Market value analysis in CLP and USD, 2009-2019
Table 3: Market volume growth analysis, 2014-2019
Table 4: Average prices (CLP) by category, 2014
Table 5: Segment level analysis by category, 2014
Table 6: Leading retailers and store count
Table 7: Leading brands by category, 2014List Of FiguresFigure 1: Macro economic analysis: GDP per capita, Population , CPI(2009-2014), Age Profile (2014)
Figure 2: Foodservice transactions by sectors, profit and cost, 2014
Figure 3: Market value (CLP, USD) and volume analysis, 2009-2019
Figure 4: Consumers purchase behavior - Trading up/down, 2014
Figure 5: Market volume share analysis by categories, 2014
Figure 6: Growth analysis by category, 2009-2019
Figure 7: Change in market share by category, 2014-2019
Figure 8: Leading distribution channels, overall food, 2010-2013
Figure 9: Leading distribution channels by category, 2014
Figure 10: Packaging analysis - key packaging material, type, closure and outer, 2014
Figure 11: Growth in key packaging material, type, closure and outer, 2014-2019
Figure 12: Brand share growth, 2011-2014
Figure 13: Brand share analysis by categories, 2014
Figure 14: Examples - new product development
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Publisher Name : Canadean

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