Consumer and Market Insights: Hot Drinks Market in Hong Kong

Category : Food & Beverages  | Published Date : Jul-2015 | Pages : 50
The Consumer and Market Insights: Hot Drinks Market in Hong Kong report published by Canadean provides in-depth information on value and volume data by category and distribution channel. Leading brands, the most opportunistic foodservice channels, and packaging material and container consumption are also covered.

Key Findings
- Of the three categories analyzed, Hot Tea will remain the fastest growth category, registering a CAGR of 3.7%

- On-trade sales with 41.1% market share are dominant in the Hot Drinks market in Hong Kong.

- The use of Box outers for packaging Hot Drinks is forecast to grow at a CAGR of 3.0% during 2014-2019

- Nescafé brand in Nestle S.A. has dominant share of 41.0% in the Hot Coffee category.

- Private label has low market penetration of 2.4% in 2014. They compete with brands beyond price points, which has resulted in a Private Label products gaining market share from brands during 2011-2014

The report on the Hot Drinks sector in Hong Kong provides insights on high growth categories to target, trends in the usage of packaging materials, types, closures, and information on category level distribution and brands market shares.

What else is contained?

- Market data: Overall market value and volume data with growth analysis for 2014-2019

- Category coverage: Value and growth analysis for Hot Coffee, Hot Tea and Other Hot Drinks, with inputs on individual segment share within each category and the change in their market share forecast for 2014-2019

- Leading players: Market share of brands and private labels, private label growth analysis during 2011-2014

- Distribution data: Value shares within each category through channels such as Hypermarkets and Supermarkets, Convenience Stores, Food and Drinks Specialists and more 

- Packaging data: usage of different packaging materials and containers in each category, in terms of percentage share of number of units sold. Packaging materials: flexible packaging, rigid plastics, rigid metal and others; containers: tray, tub, foil and others

Reasons To Buy
- Identify high potential categories and explore further market opportunities based on detailed value and volume analysis 

- Existing and new players can analyse key distribution channels to identify and evaluate trends and opportunities

- Gain an understanding of the total competitive landscape based on detailed brand share analysis to plan effective market positioning

- Access the key and most influential consumer trends driving Hot Drinks consumption, and how they influence consumer behavior in the market which will help determine the best audiences to target

- Our team of analysts have placed a significant emphasis on changes expected in the market that will provide a clear picture of the opportunities that can be tapped over the next five years, resulting in revenue expansion
Table Of ContentsIntroduction
Report Scope
Country Context
Macroeconomic indicators -Population and age structure, GDP and Consumer Price Index
Market Overview
Market value and volume -Hong Kong Hot Drinks market
Historical and projected consumption in Hong Kong's Hot Drinks market
Degree of trade up/down in Hong Kong's Hot Drinks market
Volume of Hong Kong's Hot Drinks market by category
Historical and forecast value of Hong Kong's Hot Drinks market by category
Winners and losers in Hong Kong's Hot Drinks market
Average category level pricing in Hong Kong's Hot Drinks market
Segment share of the category and change in market share in Hong Kong's Hot Drinks market
Retail Landscape and Key Distribution Channels
Leading retailers in Hong Kong's food market
Leading distribution channels in Hong Kong's Hot Drinks market
Leading distribution channels by category in Hong Kong's Hot Drinks market
The Hong Kong Hot Drinks market by type of packaging material/container
The Hong Kong Hot Drinks market by type of packaging closure/outer
The Hong Kong Hot Drinks market by type of packaging, forecast
Brand and Private Label Share
Penetration of private label, by categories, in Hong Kong's Hot Drinks market
Private label performance compare to national brands in Hong Kong's Hot Drinks market
Leading brands in Hong Kong'sHot Drinks market by category
Country context
Sector overview
Category data
Segment data
Packaging data
Category definitions
Segment definitions
Channel definitions
About CanadeanList Of TablesTable 1: Market value analysis in HKD and USD, 2009-2019
Table 2: Market volume growth analysis, 2014-2019
Table 3: Average prices (HKD and USD) by category, 2014
Table 4: Segment level analysis by category, 2014
Table 5: Leading retailers and store count
Table 6: Leading brands by category, 2014List Of FiguresFigure 1: Macro economic analysis: GDP per capita, Population, CPI (2009-2014), Age Profile (2014)
Figure 2: Market value (HKD, USD) and volume analysis, 2009-2019
Figure 3: Consumers purchase behavior -Trading up/down, 2014
Figure 4: Market volume share analysis by categories, 2014
Figure 5: Growth analysis by category, 2009-2019
Figure 6: Change in market share by category, 2014-2019
Figure 7: Leading distribution channels, overall food, 2010-2013
Figure 8: Leading distribution channels by category, 2014
Figure 9: Packaging analysis -key packaging material, type, closure and outer, 2014
Figure 10: Growth in key packaging material, type, closure and outer, 2014-2019
Figure 11: Private label penetration by categories, 2014
Figure 12: Private label and brand share growth, 2011-2014
Figure 13: Brand share analysis by categories, 2014
Publisher Name : Canadean

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