Top

Consumer and Market Insights: Feminine Hygiene Market in India

Category : Healthcare  | Published Date : Feb-2016 | Pages : 54
enquire
Summary
The Indian Feminine Hygiene market will register moderate growth in value terms during 2015-2020. The Tampons category is forecast to register the fastest growth in both value and volume terms during 2015-2020. Rising Inflation will strengthen the demand for value products in the Indian Feminine Hygiene market.

Key Findings
Of the five categories analyzed, Sanitary Pads will be the largest growth category, registering a CAGR of 5.4% during 2015-2020

Mid-Lifers accounted for majority of Internal Cleansers and Sprays consumption

eRetailers is the leading distribution channel in India, accounting for one third of the overall Feminine Hygiene distribution

Box is the only outer type used in the Indian Feminine Hygiene market

The Feminine Hygiene market in the country is highly competitive and is led by players such as Johnson and Johnson Gmbh and the Procter and Gamble Company

Synopsis
Canadeans Consumer and Market Insights report on the Feminine Hygiene market in India provides insights on high growth categories to target, trends in the usage of packaging materials, types and closures category level distribution data and brands market shares.

What else is contained?

Market data: Overall market value and volume data with growth analysis for 2015-2020

Category coverage: Value and growth analysis for Internal Cleansers and Sprays, Pantiliners and Shields, Sanitary Pads, Tampons and Womens Disposable Razors and Blades, with inputs on individual segment share within each category and the change in their market share forecast for 2015-2020

Leading players: Market share of brands and private labels, including private label growth analysis from 2012-2015

Distribution data: Percentage of sales within each category through channels such as Hypermarkets and Supermarkets, Convenience Stores, Health and Beauty Stores and others in 2015 

Packaging data: consumption breakdown for packaging materials and containers in each category, in terms of percentage share of number of units sold. Packaging material data for flexible packaging, rigid plastics, rigid metal and others; container data for: Bottles, Box, Aerosol and others.

Reasons To Buy
Identify high potential categories and explore further market opportunities based on detailed value and volume analysis 

Existing and new players can analyze key distribution channels to identify and evaluate trends and opportunities 

Gain an understanding of the total competitive landscape based on detailed brand share analysis to plan effective market positioning

Our team of analysts have placed a significant emphasis on changes expected in the market that will provide a clear picture of the opportunities that can be tapped over the next five years, resulting in revenue expansion
Table Of ContentsIntroduction
Report Scope

Country Context
Macroeconomic indicators Population and age structure, GDP and Consumer Price Index

Market Overview and Consumer Demographics
Value and volume analysis for the Indian Feminine Hygiene market
Historic and forecast consumption in the Indian Feminine Hygiene market
Category volume consumption analysis by gender, age, education and urbanization
Degree of trade up/down in the Indian Feminine Hygiene market
Volume analysis by category
Historic and forecast value analysis by category
Winners and losers by categories with change in market share
Average category level pricing

Retail Landscape and Key Distribution Channels
Leading retailers in the Indian Cosmetics and Toiletries market
Leading distribution channels (value terms) in the Indian Feminine Hygiene market
Leading distribution channels ((value terms) by category


Packaging
Feminine Hygiene market by type of packaging material/container (in volume terms)
Feminine Hygiene market by type of packaging closure/outer (in volume terms)
Feminine Hygiene market by type of packaging, forecast (in volume terms)

Brand and Private Label Share
Penetration of private label by categories in the Indian Feminine Hygiene market
Private label growth (in value terms) compared to national brands
Market share of leading brands (in value terms) by category

Innovation examples
New products launched in Asia and Oceania's Feminine Hygiene market

Appendix
Country context
Category value and volume data
Consumer Demographics data
Sector Overview
Packaging data
Category definitions
Channel definitions
Methodology
About CanadeanList Of TablesTable 1: Market value analysis in INR and US$, 2010-2020
Table 2: Market volume growth analysis, 2010-2020
Table 3: Exchange rate fluctuations: US$ to INR
Table 4: Average prices (INR and US$) by category, 2015
Table 5: Leading retailers
Table 6: Leading brands by category, 2015List Of FiguresFigure 1: Macro economic analysis: GDP per capita, Population, CPI (2010-2015), Age Profile (2015)
Figure 2: Category volume consumption by age, gender, education and urbanisation,2015
Figure 3: Consumers purchase behavior Trading up/down, 2015
Figure 4: Market volume share analysis by categories, 2015
Figure 5: Growth analysis by category, 2010-2020
Figure 6: Change in market share by category, 2015-2020
Figure 7: Leading distribution channels, overall Cosmetics and Toiletries, 2011-2014
Figure 8: Leading distribution channels by category, 2015
Figure 9: Packaging analysis key packaging material, type, closure and outer, 2015
Figure 10: Growth in key packaging material, type, closure and outer, 2015-2020
Figure 11: Private label penetration by categories, 2015
Figure 12: Private label and brand share growth, 2012-2015
Figure 13: Brand share analysis by categories, 2015
...
Publisher Name : Canadean

SIMILAR MARKET STUDIES

Please Select Format
Single User: US $ 875
Multi User: US $ 1750
Corporate User: US $ 2625

NEED MORE INFORMATION
Contact us
Call us +1-971-202-1575
--- or ---
help@bigmarketresearch.com
WHY BIG MARKET RESEARCH
With high quality and penned to perfection, Big Market Research is an exclusive online market to get best market research reports for your business needs and strategies. We recommend you to stop browsing as soon as you discover our website. This is because we firmly believe that once you reach here; all your business concerns will be addressed.

We have a huge collection of market research report from numerous filed which will provide you with all the necessary solution. We make sure that reports that we sell are true in context, have a quality that is unrivaled, fully integrated with equal spread of opinion. They will give you proper insights into different opportunities one may locate for their start-up pr expansion.

Let your qualms and concern be sidelined through our high end syndicated as well as customized reports.
Top