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Consumer and Market Insights: Dairy and Soy Food in Colombia

Category : Food & Beverages  | Published Date : Jul-2016 | Pages : 111
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Summary
Colombia's Dairy and Soy Food market is forecast to register growth in value as well as volume terms during 2015-2020. The Milk category had the largest volume share in 2015 while the Yogurt category is projected to witness the fastest growth during 2015-2020. Products with certifications appeal to consumers who seek authentic assurances on quality and safety. In the times ahead, companies will increasingly focus on keeping consumers engaged through social media.

Key Findings
- The Dairy and Soy Food market in Colombia will register higher growth in value terms during 2015-2020 compared to 2015-2020 

- The Milk category has the largest volume share in the overall Dairy and Soy Food market in Colombia
The Yogurt category is forecast to register the fastest growth in both Off-trade and On-trade volume consumption during 2015-2020

- Hypermarkets and Supermarkets is the leading distribution channel in Colombia's Food market

- Flexible Packaging is the most commonly used packaging material in Colombia's Dairy and Soy Food market

Synopsis
Canadean's Consumer and Market Insights report on the Dairy and Soy Food market in Colombia provides insights on high growth categories to target, trends in the usage of packaging materials, types and closures category level distribution data and brands market shares.

What else is contained?

- Market data: Overall market value and volume data with growth analysis for 2010-2020

- Category coverage: Value and growth analysis for Butter and Spreadable Fats, Cheese, Cream, Dairy-Based and Soy-Based Desserts, Drinkable Yogurt, Fromage Frais and Quark, Milk, Soymilk and Soy Drinks, and Yogurt with inputs on individual segment share within each category and the change in their market share forecast for 2015-2020

- Leading players: Market share of brands and private labels, including private label growth analysis from 2012-2015

- Distribution data: Percentage of sales within each category through distribution channels such as Hypermarkets and Supermarkets, Convenience Stores, Food and Drinks Specialists and others in 2015 

- Packaging data: consumption breakdown for packaging materials and containers in each category, in terms of percentage share of number of units sold. Packaging material data for Rigid Plastics, Paper and Board, Flexible Packaging, and others; container data for: Tub, Carton, Film and others

- Consumer level trends: Top four consumer trends which influence Dairy and Soy Food products consumption

- Future outlook: Reviews and recommendations on how the market will shape up from 2015-2020

Reasons To Buy
- Identify high potential categories and explore further market opportunities based on detailed value and volume analysis 

- Existing and new players can analyze key distribution channels to identify and evaluate trends and opportunities

- Gain an understanding of the total competitive landscape based on detailed brand share analysis to plan effective market positioning

- Access the key and most influential consumer trends driving Dairy and Soy Food products consumption, and how they influence consumer behavior in the market which will help determine the best audiences to target

- Access to analysis on products launched in the market

- Our team of analysts have placed a significant emphasis on changes expected in the market that will provide a clear picture of the opportunities that can be tapped over the next five years, resulting in revenue expansion

Key Highlights
Colombia, Dairy and Soy Food, Butter and Spreadable Fats, Cheese, Cream, Dairy-Based and Soy-Based Desserts, Drinkable Yogurt, Fromage Frais and Quark, Milk, Soymilk and Soy Drinks and Yogurt, Hypermarkets and Supermarkets, Food and Drinks Specialists, Convenience Stores, Department Stores channel share, brand share, market share, packaging, materials, containers, closure, outer, volume share, value share
Table Of ContentsIntroduction
- Report Scope

Country Context
- Macroeconomic indicators -GDP Per Capita, Population, Consumer Price Index and Age Profile
- Retail and foodservice analysis -Key Takeaways

Market Overview, Consumer Demographics
- Value and volume analysis for Colombia's Dairy and Soy Food market
- Impact of exchange rate fluctuations on Dairy and Soy Food market
- Volume analysis by category (On-trade and Off-trade analysis)
- Market value and growth rates, by category
- Historic and forecast value analysis by category
- Winners and losers by categories with change in market share
- Segment share (Off-trade / On-trade) in the category (value terms) and change in market share
- Volume consumption analysis by gender, age, education and urbanization -at category level
- Average category level pricing

Retail Landscape and Key Distribution Channels
- Leading retailers in Colombia's Food market
- Leading distribution channels (value terms) in Colombia's Dairy and Soy Food market
- Leading distribution channels (value terms) by category

Competitive Landscape
- Market share of leading brands (in value and volume terms) by category and segment
- Penetration of private label by category in Colombia's Dairy and Soy Food market
- Private label growth (in value terms) compared to brands

Health and Wellness analysis
- Value of Health and Wellness claims by category
- Key Health and Wellness product attributes driving sales
- Key Health and Wellness consumer benefits driving sales
- Key Health and Wellness companies and market share

Packaging
- Dairy and Soy Food market by type of packaging material/container (in volume terms)
- Dairy and Soy Food market by type of packaging closure/outer (in volume terms)
- Dairy and Soy Food market by type of packaging, forecast(in volume terms)

Consumer trend analysis
- Canadian's consumer trend framework and explanation of the sub-trends
- For key trends in Colombia's Dairy and Soy Food market:
- How the trend is influencing consumption in Colombia's Dairy and Soy Food market
- How to target the trend in Colombia's Dairy and Soy Food market
- How the trend will evolve in Colombia's Dairy and Soy Food market
- Key target demographic and the rate at which the trend will evolve
- What are the key drivers that will influence growth of Dairy and Soy Food market in the future

Examples of New Product Development
- New products launched in Colombia's Dairy and Soy Food market

Appendix
- Country context
- Category value and volume data
- Consumer Demographics data
- Sector Overview
- Segment data
- Health and Wellness data
- Packaging data
- Category definitions
- Segment definitions
- Channel definitions
- Health and Wellness definitions
- Explanation of sub-trends
- Methodology
- About CanadeanList Of TablesTable 1: Country Indicators -overall food value and volume, 2015
Table 2: Market value analysis in US$, 2010-2020
Table 3: Market volume growth analysis, 2010-2020
Table 4: Exchange rate fluctuations: US$ to COP
Table 5: Market volume growth, by category, 2015-2020
Table 6: Market volume growth, by category (Off-trade), 2015-2020
Table 7: Market volume growth, by category (On-trade), 2015-2020
Table 8: Segment level analysis by category, 2015
Table 9: Average prices (COP and US$) by category, 2015
Table 10: Leading retailers
Table 11: Leading brands by segments, 2015
Table 12: Leading brands by category, 2015
Table 13: Key Health and Wellness product attributes driving sales, 2015
Table 14: Key Health and Wellness consumer benefits driving sales, 2015List Of FiguresFigure 1: Macro economic analysis: GDP per capita, Population, CPI (2010-2015), Age Profile (2015)
Figure 2: Foodservice transactions by sectors, profit and cost, 2015
Figure 3: Market volume analysis (Total, Off-trade and On-trade), 2010-2020
Figure 4:Market volume share analysis by category, 2015
Figure 5: Market value growth analysis by category (Off-trade), 2010-2020
Figure 6: Market value growth analysis by category (On-trade), 2010-2020
Figure 7: Historic and forecast value analysis by category, 2010-2020
Figure 8:Change in market share by category, 2015-2020
Figure 9: Category volume consumption by age, gender, education and urbanisation,2015
Figure 10: Leading distribution channels, overall Food, 2011-2014
Figure 11: Leading distribution channels, overall Dairy and Soy Food, 2015
Figure 12: Leading distribution channels by category, 2015
Figure 13: Brand share analysis by category (by value and volume), 2015
Figure 14: Private label penetration by categories, 2015
Figure 15: Private label and brand share growth, 2012-2015
Figure 16: Value of key Health and Wellness claims, by category, 2010-2020
Figure 17: Leading Health and Wellness companies by category, 2015
Figure 18: Packaging analysis -key packaging material, container, closure and outer type, 2015
Figure 19:Growth in key packaging material, container, closure and outer type, 2015-2020
...
Publisher Name : Canadean

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