Top

Consumer and Innovation Trends in Chocolate 2014

Category : Food & Beverages  | Published Date : Aug-2014 | Pages : 119
enquire GET DISCOUNT
Summary
Despite difficult market conditions, there have been high levels of innovation in the chocolate category, which has evolved in line with consumers' complex and dynamic needs. This brief outlines the most important consumer and product trends impacting the chocolate category globally, using Canadean's TrendSights mega-trend framework as a basis to organize the key themes covered.


Synopsis
- Each section is introduced with a concise SWOT analysis that outlines how each TrendSights mega-trend can be applied to the chocolate category.

- Consumer insight analysis covering 24 countries globally highlights the key attitudes and behaviors that drive consumers' chocolate preferences.

- Draw inspiration from numerous case studies and product examples throughout the brief that showcase best-in-class innovations in chocolate.

Reasons To Buy
- How do Canadean's mega-trends apply specifically to the category? How is this likely to evolve over the next few years?

- Where is innovation occurring in chocolate and what does it look like?

- Is sustainable packaging a "nice to have" or a "must have" in the chocolate space?

- What are the opportunities and challenges in the functional chocolate space?

- What are the key areas of future growth in the category?

Key Highlights
Dessert and bakery products are crossing over into the chocolate category. Innovation in seasonal products is evolving beyond traditional flavors to include unconventional products like pumpkin spice.

The potential for fairly traded chocolate in emerging markets should not be overlooked. Nearly a quarter of emerging market consumers find it reasonable to charge more than 10% extra for a fair-trade product.
Table Of ContentsN/AList Of TablesN/AList Of FiguresN/A
...
Publisher Name : Canadean

SIMILAR MARKET STUDIES

Please Select Format
Single User: US $ 3450
Multi User: US $ 6900
Corporate User: US $ 10350

NEED MORE INFORMATION
Contact us
Call us +1-971-202-1575
--- or ---
help@bigmarketresearch.com
WHY BIG MARKET RESEARCH
With high quality and penned to perfection, Big Market Research is an exclusive online market to get best market research reports for your business needs and strategies. We recommend you to stop browsing as soon as you discover our website. This is because we firmly believe that once you reach here; all your business concerns will be addressed.

We have a huge collection of market research report from numerous filed which will provide you with all the necessary solution. We make sure that reports that we sell are true in context, have a quality that is unrivaled, fully integrated with equal spread of opinion. They will give you proper insights into different opportunities one may locate for their start-up pr expansion.

Let your qualms and concern be sidelined through our high end syndicated as well as customized reports.
Top