Market Focus: Trends and Developments in the Confectionery Sector in Romania

Category : Packaging  | Published Date : Jul-2014 | Pages : 35
This report brings together consumer insight and market data to provide a comprehensive brief of the Romanian Confectionery sector. This allows for the rapid identification of key growth opportunities across major Confectionery categories and their packaging.

Key Findings
- Innovations and rising demand for healthy products will contribute to the growth of Confectionery products in Romania.

- Marketing will be the key to success in the highly competitive Romanian market. 

- Indulgence and the search for Better Value for Money is driving consumption in the Confectionery market.

- Fun and Enjoyment and Personal Space and Time are other trends influencing consumption behavior in the Confectionery market. 

- Low cost and ease of packaging will continue to drive the use of Bag/Sachets and Films in Romania.

The Chocolate category accounted for largest share by value in 2013, and will continue to hold the largest share of the Romanian Confectionery market. Romania is on a path to recovery from economic uncertainty, owing to positive political change and a stable macroeconomic policy, the future prospects are good. Consumer sentiment is positive, and with improving income consumers are looking for new innovations in the Confectionery sector.

Reasons To Buy
This overview of the consumer and market dynamics of the Romanian Confectionery sector allows new entrants and established companies to gain rapid and comprehensive insight into the current state of the market, and identify the key trends that will drive growth in the coming years.
Table of ContentsExecutive Summary
Future Outlook

Country Context
- Macro economic analysis

Sector Analysis
- Overall value -volume analysis
- Value -volume analysis by categories
- Market share analysis

Consumer Overview
- Key trends

Distribution insights
- Leading retailers
- Key distribution formats by categories

Packaging Insight
- Key packaging material and type
-Top packaging closures and outers

Leading players with market share
Data Appendix and Summary MethodologyList Of TablesNAList Of FiguresNA
Publisher Name : Canadean


Please Select Format
Single User: US $ 1352
Multi User: US $ 2704
Corporate User: US $ 4056

market research offer
Contact us
Call us +1-971-202-1575
--- or ---
With high quality and penned to perfection, Big Market Research is an exclusive online market to get best market research reports for your business needs and strategies. We recommend you to stop browsing as soon as you discover our website. This is because we firmly believe that once you reach here; all your business concerns will be addressed.

We have a huge collection of market research report from numerous filed which will provide you with all the necessary solution. We make sure that reports that we sell are true in context, have a quality that is unrivaled, fully integrated with equal spread of opinion. They will give you proper insights into different opportunities one may locate for their start-up pr expansion.

Let your qualms and concern be sidelined through our high end syndicated as well as customized reports.